All private parties and corporate events can be completely customized to meet your every expectation.
Our Special Event Liaison will work closely with you to ensure that each private or corporate event is perfectly tailored to either your theme, friends, products, employees or customers and that your message and/or event is delivered in an exciting, unique and memorable way. Whether you’d like to bring your own vehicles to the track for the day or rent out our fleet of race cars for your event, our staff and historic racing facility is at your complete disposal during your event. In addition to a standard event package, our Private Parties and Corporate Events can be completely customized to meet whatever needs that you, your company or organization require. From private transportation services, to custom signage and apparel, from private meeting rooms to complete entertainment venues and catered food services, the BIR Performance Driving School is devoted to ensuring the success and enjoyment of your event.
If you are considering the BIR Performance Driving School for your next Corporate Event, here are a few different event categories we would recommend for you.
TEAM BUILDING FOCUS:Your Team This corporate event combines a full day of racing and team building exercises. Meant to foster and enhance employee-to-employee relationships while building trust and teamwork within corporate employee groupings. Team Building Event Trust and Team Building Events Corporate Team Building Expert(s) Specialized Keynote Speakers Available Racing and Instruction in BIR Spec Ford Racecars Catered Luncheon and/or Dinner Corporate Event Liaison can arrange:
EMPLOYEE REWARDFOCUS: Your Employees Allows corporate customers to treat their employees to an Employee Reward Day. Customize an Employee Reward Program with a personalized event, award ceremony, and more. Allow us to brand your day and your message to your employees. BIR can provide accommodations, transportation, catered meals and can combine these events with an entire weekend or multi-day event package. Let us help you combine golf, horseback riding, boating, fishing, hiking or camping together with a day at the Brainerd International Raceway’s Performance Driving School. Employee Reward Event Full or Half Day Racing and Instruction in BIR Spec Ford Racecars Catered Luncheon and/or Dinner Corporate Event Liaison can arrange:
CUSTOMER REWARD AND INCENTIVEFOCUS: Your Customer We can work with your company to develop an integrated Customer Reward Program leading to enhanced brand loyalty. By offering sessions with the BIR Performance Driving School, you can offer unique incentives for purchasing your products. Perfect for automobile related industries that would like to promote their newest vehicles/products or reward customers for brand loyalty. Also perfect for companies looking for a unique reward or prize for their promotions or contests. Customer Reward and Incentive Program Event Single Session, or Multi-Session Racing and Instruction in BIR Spec Ford Racecars or in corporate sponsored vehicles. Catered Luncheon and/or Dinner. Corporate Event Liaison can arrange:
PRODUCT ENDORSEMENTFOCUS:Your Product The BIR Performance Driving School can customize your branded product through our facilities to both your and our customer base. The Product Endorsement Corporate Event can include signage, website advertising and a customized event that surrounds the promotion or launching of your corporate product. We offer event days as well as cross promotional opportunities through our Sponsorship program at the track and during track events. Product Endorsement Event Sessions in regular or product-branded racecars Sessions in corporate sponsored vehicles (i.e. – dealership high performance vehicles) Promotion of Product through customized event signage, web advertising, promotional gifts, customized marketing materials, etc. Monthly or yearly signage and sponsorship at BIR Events is available. Catered Luncheon and/or Dinner. Corporate Event Liaison can arrange:
Customized Endorsement Programs
Corporate Branding/Signage/and graphic design
Custom Branded Merchandise
We look forward to seeing you at your next Private or Corporate Special Event! To Schedule your next event, Contact us toll-free at: 1-866-511-7606, or complete the online Corporate Consultation Form FOUND HERE.